See the list below for cases with females as the lead. We'd love to add more cases to our collection. If you would like to submit a case paper with a female protagonist, then please use our Contact Form to send us the details.
A CHALLENGER'S STRATEGY: PINAR ABAY AT ING BANK TURKEY
ANALYZING RELATIVE COSTS
BIDDING FOR THE LEGACY HOTEL
CAPRICA ENERGY AND ITS CHOICES
CHARLOTTE BEERS AT OGIVLY & MATHER WORLDWIDE (A)
CLOCKY: THE RUNAWAY ALARM CLOCK
COMPETITOR ANALYSIS: ANTICIPATING COMPETITIVE ACTIONS
CROCS, INC.
CYNTHIA CARROLL AT ANGLO AMERICAN (A)
DANVILLE AIRLINES
DAVIS PRESS AND MECCAN MADNESS
DISCOUNTED CASH FLOW ANALYSIS
DOVE: EVOLUTION OF A BRAND
E-CIGARETTES: THE WILD, WILD WEST
GLOBAL ASSET ALLOCATION: CRUDE CALCULATIONS
GLOBAL ASSET ALLOCATION: INVESTING IN A TIME OF DEBT, DEFICITS, AND QUANTITATIVE EASING
GLOBAL ASSET ALLOCATION: WHITHER THE U.S. DOLLAR?
GUNA FIBRES, LTD.
HIGH PLACES STUDIO (A)
HIGH PLACES STUDIO (B)
HIGHTOWER DEPARTMENT STORES: IMPORTED STUFFED ANIMALS
IKEA'S GLOBAL SOURCING CHALLENGE: INDIAN RUGS AND CHINA LABOR (A)
INFINITY BANK (A): RETAIL BRANCHES AND CUSTOMER PROFITABILITY
JANET YELLEN: NAVIGATING UNCHARTED WATERS
JANET YELLEN: TIME TO TIGHTEN?
JENNIFER PARKS AT PILLARPOINT HOME LOANS: DEVELOPING A NEW GROWTH INITIATIVE
JUDY GENT--INVENTORY
KELLY SOLAR
LEVENDARY CAFE: THE CHINA CHALLENGE
MANAGING CHANGE AT AXIS BANK (A)
MARGE NORMAN AND MINISCRIBE CORPORATION
MAVERICK LODGING
MEDFIELD PHARMACEUTICALS
MERCK & COMPANY: PRODUCT KL-798
MONIQUE LEROUX: LEADING CHANGE AT DESJARDINS
NAINA LAL KIDWAI: INVESTING IN HER COUNTRY
NEW HERITAGE DOLL COMPANY: CAPITAL BUDGETING
NIKE, INC: COST OF CAPITAL
NOBULL BURGER
OCEAN CARRIERS
PEPSICO, PROFITS, AND FOOD: THE BELT TIGHTENS
PROGRESSIVE INSURANCE: MAKING PAY AS YOU DRIVE A SNAP FOR CONSUMERS
ROBIN ASH AND PRINTZHOF PRESS
ROHM AND HAAS (A): NEW PRODUCT MARKETING STRATEGY
SAMASOURCE: GIVE WORK, NOT AID
SUN MICROSYSTEMS
SUSTAINABILITY AT THE COCA-COLA COMPANY IN A NEW ERA OF BRAND BUILDING
SUSTAINABILITY AT SIEMENS
SYMPTOMATIC LEADERSHIP: THE IMPACT OF CHANGING DEMOGRAPHICS ON GLOBAL BUSINESS
TEAM CONFLICT: THE "CHATTY" ACCUSATION AT THE CUSTOMER SUPPORT CALL CENTER
THE BODY SHOP INTERNATIONAL
THE COST OF CAPITAL: PRINCIPLES AND PRACTICE
THE HORIZON INSURANCE AGENCY
THE TRANSFORMATION OF MUDO
UNITED CEREAL: LORI BRILL'S EUROBRAND CHALLENGE
USING A FRAMEWORK TO CREATE BETTER CHOICES
WHAT'S GOOD FOR THE GOOSE IS GOOD FOR THE GANDER?
ZAPPOS CUSTOMER LOYALTY TEAM
ZARA